Retailers can tap into the protein trend as Nestlé Confectionery launches Yorkie Pro.
The bar contains 10g of protein from a combination of protein-enriched milk chocolate and wheat protein and has an RRP of £1.50.
The company is urging retailers to promote the bar on off-shelf displays during the launch and then add it to the main confectionery fixture.
Comments
This article doesn't have any comments yet, be the first!