The government has been given the go-ahead to introduce plain tobacco packaging after a legal challenge by manufacturers against the measure was rejected.
JTI, Imperial Tobacco, Philip Morris International and BAT had launched a case contesting the legality of introducing standardised packaging on their products in December.
However, the High Court has now ruled the regulations are lawful just a day before they are due to come into force.
JTI UK managing director Daniel Sciamma said the company would appeal the decision, adding: “We will continue to challenge the legality of plain packaging. The fact remains that our branding has been eradicated and we maintain that this is unlawful.”
More to follow.
Comments
This article doesn't have any comments yet, be the first!