After last year’s success, Walkers MixUps range is bolstered with the addition of a Meaty flavour, available to convenience retailers now.
Meaty is the seventh flavour in the Walkers MixUps range and includes Doritos, Monster Munch, Wotsits and French Fries in 120g sharing bags, RRP £1.99, .
Nick McGrath, senior sales director for impulse channel at PepsiCo, told Retail Express: “Walkers MixUps was a runaway success last year, contributing more than 20% of all the growth within sharing in the impulse sector.”
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