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Topps to launch new motorsport collectables for stores

The move will see the firm provide exclusive trading cards, with the first released this month, featuring artwork from the original race posters from 1923 to the present day.

Topps x 24h Le Mans

Collectables manufacturer Topps has announced it has become the official licensing partner of popular motorsport event, 24 Hours of Le Mans.

The move will result in the firm providing exclusive trading cards, with the first released this month, featuring artwork from the original race posters from 1923 to the present day.

Topps general manager of international sports and entertainment, Mark Catlin, said: “As one of the most prestigious and historical licenses in motor sport, 24H Le Mans is a brand we are excited and honoured to be representing in their centenary year.”

Stéphane Andriolo, director of customers and events at the Automobile Club de l’Ouest, added: “On the eve of the centenary of the 24 Hours of Le Mans, many partnerships are being formed with prestigious brands. The history and heritage of the world’s greatest endurance race has always attracted collectors.

“We are very pleased to sign this partnership with Topps, the leading brand in trading cards. These products will allow all Le Mans 24 Hours enthusiasts to enjoy the race.”

Read more Topps product news and articles

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