Carambar & Co has launched its 2020 Terry’s Chocolate Orange Christmas range, with three new limited-edition lines.

Tapping into the sharing market, Terry’s Chocolate Orange Milk Mini’s is available in a 125g £1 price-marked pack format and the brand’s 400g Segsations Pouch will return for the festive season.

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Terry’s Chocolate Orange Cranberry Tablet combines the brand’s orange flavour with cranberry, designed to help retailers meet the demand for new tastes and flavours.Returning this year is Terry’s White Chocolate Orange to complement the existing milk and dark chocolate flavours.

The company suggests retailers stock a varied range of single-serve formats and sharing bags cater for different groups, and dual site Terry’s Chocolate products to capture your shoppers attention and encourage planned and impulse sales.

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Andrew Freestone, commercial director at SHS Sales & Marketing, a firm who secured Terry’s retail presence in 2019, said: “2020 has been a year no-one could have predicted and consumers will undoubtedly be looking for comfort and familiarity as we head towards the Christmas period.

“Consumer demand for Terry’s Chocolate Orange has never been higher, with 40 million Terry’s Chocolate Orange Balls being sold annually, delivering value growth of over 15% to the confectionery category.”

Terry’s 2020 Christmas range

• Terry’s Chocolate Orange White Ball 157g
• Terry’s Chocolate Orange Milk Mini’s PMP 125g
• Terry’s Chocolate Orange Segsations 400g Pouch
• Terry’s Chocolate Orange Cranberry Tablet 90g

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