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Nisa launch new promotions to help Bonfire Night sales

The promotions will be available in associated stores from 3 November

Nisa Local

Nisa is supporting its retailers through the launch of new promotions to help Bonfire Night sales.

A range of deals have been made available to help shoppers stock up on everything they need in the run up to Guy Fawkes Night.

The Bonfire Night promotion will be available in associated stores from 3 November and will be supported by themed POS and also feature on Nisa’s consumer leaflets. All the offers will be promoted online via Nisa’s website and social media channels.

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Laura O’Hearne, promotions manager at Nisa, said: “This occasion provides a fantastic opportunity for retailers to drive additional sales, particularly as the Bonfire Night food and drink mission is typically a last minute one for shoppers, and research has found that they prefer to purchase in-store for this event.

“As such, retailers should highlight the great offers available using relevant POS and ensure prominent placing of featured products, as well as stocking additional components to popular Bonfire Night staples, such as hot dog buns, condiments, grated cheese and snacks to help build further basket spend and ensure shoppers enjoy a sparkling celebration.”

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Products available through the offers include; Ye Olde Oak Jumbo Hot Dogs 560g, Baker Street Classic Hot Dog Rolls 4-Pack for £1 each, Co-op Baking Potatoes 4-pack at £1, Stagg Chili at £1.50, Ben’s Original Long Grain Rice 500g at £2 and more.

The promotions also includes sweet products like, Yorkshire Baking Company Bonfire Treacle Mega Loaf for £2.25, Parkin Cake for £1. Shoppers can also get a deal on drinks including a San Miguel 12-pack or Thatchers 10-pack for just £9. Coca Cola Zero or Diet Coke packs for £4.50 and a range of wines and spirits are also available as part of the promotion.

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