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Enter the Upside Down with Coca-Cola and Stranger Things

Coca-Cola European Partners has paired up with Netflix series Stranger Things to launch a pop-up arcade in London’s Shoreditch.

Enter the Upside Down with Coca-Cola and Stranger Things

The pop-up celebrates the launch of the partnership between Coca-Cola and Stranger Things, which will see the story of ‘New Coke’ interwoven into Season 3 of the cult show.

The first 800 guests to visit the pop-up and find the ‘hidden upside-down world’ will be able to get their hands on a limited-edition, upside-down Coca-Cola x Strangers Things can.

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