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Breakfast/News

Stick to core values on cereals says Kellogg’s

Retailers should not get distracted by niche ranges, Kellogg’s has said in advance of the launch of its own organic, vegan-friendly range.

Bowls of breakfast cereals

Retailers should not get distracted by niche ranges, Kellogg’s has said in advance of the launch of its own organic, vegan-friendly range.

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