Snappy Shopper has experienced a 14% increase in its average basket value, across participating stores, through its ongoing partnership with Gander.
The collaboration enables retailers to offer reduced-to-clear items via the Snappy Shopper app, making in-store discounts accessible online.
In addition, 13% of all orders at participating stores now include Gander products. Baskets containing Gander items, on average, hold 21 products—compared to 14 in non-Gander orders.
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Real-time synchronisation between the two platforms ensures customers always see the latest in-store reductions, bridging the gap between physical and online retail while helping retailers unlock additional value from existing stock.
Mike Callachan, founder and CEO of Snappy Shopper, said the collaboration enhances the convenience of the shopping experience.
He said: “By seamlessly integrating Gander’s platform into our app, we empower customers to make more informed choices while supporting our retail partners in their sustainability efforts. We look forward to expanding this initiative across our network, driving positive change, and delivering unparalleled value to both shoppers and stores alike.”
Snappy Shopper plans to expand the Gander integration to additional stores throughout 2025.
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