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S.Pellegrino Essenza launched by Nestlé Waters

The new drinks range comes in three fruit flavours will be supported by branded PoS to 'drive shopper demand'

S.Pellegrino-Essenza.

Nestlé Waters has turned up the dial on its premium offering with the launch of S.Pellegrino Essenza.

The new range includes three Mediterranean fruit flavours, including: Lemon & Lemon Zest, Tangerine & Strawberry and Dark Morello Cherry & Pomegranate. 

Severine Hemms, shopper marketing manager at Nestlé Waters, said: “The launch will be supported by branded PoS to promote the launch, increase visibility in store and drive shopper demand.”

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