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Coca-Cola Christmas Truck Tour gets underway

The supplier is back with its Coca-Cola Christmas Truck Tour

Coca-Cola Christmas Truck Tour

Coca-Cola has officially kick-started the countdown to Christmas with the return of its Coca-Cola Christmas Truck Tour. 

Starting its tour on 15 November, the truck will visit 19 stops nationwide before making its final stop in London on 15 December.

Visitors will be able to take festive photos and receive a can of Coca-Cola zero sugar.

This year, the brand has also partnered with Crisis, the national homelessness charity, and will donate 10p for each can recycled by visitors at the truck tour, with funds going to Crisis to help people out of homelessness.

Read more: Coca-Cola Great Britain launches ‘Round in circles’ sustainability campaign

Kris Robbens, marketing director at Coca-Cola Great Britain and Ireland, said: “Christmas is all about sharing special moments with friends and loved ones and we’re looking forward to spreading the festive cheer across Great Britain again this year with our iconic Coca-Cola Christmas Truck Tour.

“While Christmas is a moment of celebration, it’s also important to remember those that need support throughout the season. So, we’re pleased to partner with Crisis and while guests at the tour enjoy a Coca-Cola zero sugar, when they recycle their can, they’ll be helping to support an amazing charity.”

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