fbpx

Yazoo brings back 2-for-1 Merlin on-pack promotion

Promotion runs across entire Yazoo range

yazoo merlin 2-4-1

FrieslandCampina has brought back the two-for-one Merlin Entertainments on-pack promotion across its Yazoo range for the third year in a row.

Available until November 2022, the promotion features a unique code on each Yazoo promotional bottle which shoppers can redeem on the Yazoo website for two-for-one tickets to Alton Towers or Thorpe Park.

Yazoo relaunches limited-edition Choc Caramel flavour

The promotion is running across all Yazoo varieties and formats, including limited-edition Choc Caramel and price-marked packs (PMPs).

Maren Fuhrich, Yazoo brand manager at FrieslandCampina, said: “It was an easy decision for us to regroup with Merlin through the sheer success of Yazoo’s previous promotional bottles. With Yazoo’s PMP range representing 64% of convenience sales, having the promotion on our price-marked packs will help boost sales and ensures a positive price perception among consumers.”

Read more product news

Comments

This article doesn't have any comments yet, be the first!

Become a member to have your say