Hancocks is holding ‘Sweetest day’ events across its depots to offer retailers one-day-only deals across its brands.

The first event will take place on 9 March between 8am and 8pm across all 14 of the wholesaler’s depots and will be sponsored by Perfetti van Melle and Nestlé.

Other events are taking place on 11 May, 3 August and 5 October.

One of the available deals will be £1 off all Kingsway 3kg bags. Additionally, any customers who spend £500 in-depot across all products on one of the days will have a chance of winning £50-worth of Crazy Candy Factory lines.

These deals and offers are exclusive to in-depot customers.

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Hancocks will also be offering prizes, with a 43-inch Toshiba TV up for grabs at each depot, as well as a prize draw to win £50-worth of Love2shop vouchers.

Kathryn Hague, head of marketing at Hancocks, said: “We had such a fantastic reaction to our 60th birthday store events across the country last year and loved meeting so many new and established customers. 

“We are so excited to bring our customers a day all about them. To give them the best offers and deals and allow them to taste samples and win some exciting prizes and giveaways. 

“Being able to bring our in-store customers events across the country this year is a testament to all of the hard work of the teams across the business and the support from our retail customers.”

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