Chika’s targets Veganuary sales with Rice Crisps launch

Snacking brand Chika’s is set to launch a vegan Rice Crisps range this January to capitalise on Veganuary sales.

The plant-based, gluten-free range will be launching in Salt & Vinegar, Sweet Chilli Samba and Smoky Barbecue varieties. The rice crisps contain fewer than 100 calories are made with white rice and are popped rather than fried.

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They will be available to convenience through Co-op, Nisa, Cambridge Juice, Epicurium, CLF and Delicious Ideas in a 22g grab bag (RRP 79p) and an 80g sharing bag (RRP £1.79).

As part of Chika’s Snacks4Change programme in partnership with World Vision, 1p is donated from every pack sale to go towards women’s education in Africa.

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