Nisa’s latest £5 frozen deal has been launched in stores and will be supported by in-store PoS as well as Nisa’s website and social media pages.

The deal includes a Goodfella’s Stone Baked Pizza 452g, McCain Lightly Spiced Wedges 650g, Co-op Garlic Baguettes 2pk, Birds Eye Wholegrain Nuggets 12pk and Wall’s Magnum Classic 4pk, priced at £5.

Offline marketing lead at Nisa Chris Walker said: “Both the recent rise in temperature and the kick off of the Euros have combinedly created a fantastic opportunity for community retailers to pull in additional shoppers that are looking for last-minute meal options or tasty snacks for guests in the garden.

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“Many of our partners’ stores are perfectly placed for this shopper mission, and research reveals that over a third of customers once in store are likely to shop spontaneously so utilising the dedicated PoS and placing this offer in a high footfall area of the store is imperative.

“We hope this competitive offer will support Nisa partners in generating additional sales whilst providing a simple and affordable meal solution for their customers, throughout the remainder of the Euros and beyond.”

The promotion will run in stores until July 20.

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