Hot snack brand Mug Shot has introduced 100 per cent recyclable packaging across its sachets, in a move that it says makes it the first instant hot snack brand to do so.
According to the brand’s supplier Symington’s, the new pack design will help remove 37 tonnes of plastic per year, while retaining the brand’s logo and health credentials.
Newlat Food buys Leeds-based snack firm Symington’s
The brand made the changes as a response to increased consumer interest in environmentally-friendly packaging and recyclability.
Emma Boyle, brand manager at Mug Shot, said that there had been no changes to the nutritional content of the sachets as a result of the new packaging.
She added: “We understand that a lot of people will be looking at how they become more sustainable in their day-to-day lives, especially when thinking about their New Year’s resolutions in January. We want to help our customers to reach their goals and recycle more of their household packaging.”
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