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Kerry Foods launches selfie-themed promotion for Yollies, Cheestrings and Scoffies

Kerry Foods is encouraging shoppers to express themselves by partnering with The Emoji Movie for an on-pack promotion.

Kerry Foods is encouraging shoppers to express themselves by partnering with The Emoji Movie for an on-pack promotion.

Running on children’s snacks Yollies, Cheestrings and Scoffies, the promotion is encouraging families to take selfies and submit them online to win lunchboxes and stationery sets.

The promotion is running until September and is part of a £1m campaign that includes TV and digital advertising.

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