Juul Labs has added a new tobacco flavour to its e-liquids range to offer smokers a wider choice of alternatives to combustible cigarettes.

Rich Tobacco, which replicates the taste profile of Virginia tobacco, is available in a 18mg/ml nicotine strength, and joins the current range, which includes Glacier Mint, Menthol, Mango Nectar, Golden Tobacco and Alpine Berry varieties.

Juul Labs adds Menthol flavour to range

It has an RRP of £10.99 for a pack of four and is designed to complement the brand’s Golden Tobacco and Menthol flavour e-liquids, which were launched in May.

The new flavour will be the first to feature updated branding, with redesigned packaging and graphics, which will be rolled out across the rest of the range over the coming months.

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