Dee Bee Wholesale is set to relaunch its loyalty rebate scheme, with an “industry leading 6% discount” starting in early November. 

Trading director Andy Morrison and managing director Nick Ramsden explained that the group is targeting premium retailers and revitalising the Today’s image, fascia and branding. “We’ll be discounting up to 6% if certain caveats are met, which I believe is the highest in the industry. 

Read more: EXCLUSIVE: Dee Bee Wholesale begins refresh of Today’s symbol group

“You’ll reach an extra percentage point on top of the 5% if you’re using our EPoS,” explained Ramsden.

Morrison added that the company is redeveloping its Re-Scan EPoS, which is set to be released in 2025. “It will allow retailers to use the system remotely,” he said.