Category Star 2017: Siva Thievanayagan, Nisa Local Fletton & Post Office, Peterborough

Siva’s shop has a remarkable feel and ambience – it’s a place where you want to shop. He’s thought through every aspect when approaching the redesign, using customer feedback and researching for a year before making changes.

Siva’s taken the Nisa concept and put his own stamp on it by adding a seating area, against all advice, and fitting different lighting to give a distinctive experiences in different sections.

His focus on adjacencies and flow means the shopper walks through different missions without realising they’re doing. This has lead to sales increases of 55% since he reopened.

Finalists:

·       Josie Chamberlin, J Robarts & Son (Costcutter), Codicote

·       Siva Thievanayagan, Nisa Local Fletton & Post Office, Peterborough

·       Eddie Poole, Poole’s Supervalu Dromore, Dromore

·       Anish Panchmatia, Spar Wylde Green, Sutton Coldfield