How can a convenience store reach online shoppers?

A website giving independent retailers access to internet shoppers has been launched.

The site, cornershoponline.co.uk, gives web consumers a way to find their local convenience store and buy from it via the internet.

[pull_quote_center]Retailers have got to be aware of where the market is growing[/pull_quote_center]

Retailers still keep control of their prices and promotions, and it also gives shoppers the chance to find out more about their local shop and the people who run it. It remembers which shop consumers click on first in order to develop online loyalty.

Director Purdeep Haire told Retail Express: “Retailers have got to be aware of where the market is growing and online is going to grow and grow. If you are not part of it then what you have at the moment will decline.”