Retailers can sweeten up their impulse confectionery offering with a new range of gums and jellies from Haribo.
The range contains Haribo Tangfastics Stixx, which is a new bar from the brand and two 38g bags, Hearts and Rings from Starmix.
These three new lines are joined by a Maoam Pinballs stick pack, which contains 10 Pinballs sweets in an on-the-go format.
Each of the products in the four-strong range is now available to convenience retailers and has an RRP of 30p.
Hayley Johnson, marketing manager for Haribo and Maoam, said brands that consumers know and trust create a strong opportunity for retailers to drive confectionery sales.
“Haribo and Maoam have worked extensively over recent years to offer a full range of pack formats. Adding this smaller pack format to our range strengthens the variety of treats that we offer to consumers,” she added.
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