fbpx

Age Verification

ARE YOU 18+ OR OLDER?

This website requires you to be 18+ years of age or older. Please verify your age to view the content, or click “Exit” to leave.

Exit

Glacéau Smartwater adds Berry & Kiwi, Lemon and Green Apple flavours to its sparkling range

Glacéau Smartwater is extending its sparkling range with three new flavours, Berry & Kiwi, Lemon and Green Apple.

The drinks contain zero calories and zero sugar and are available in 600ml bottles, RRP 95p.

Coca-Cola European Partners is backing the launch with a £5.4m campaign that includes advertising and sampling activity. Retailers can promote the flavours in store with PoS.

Simon Harrison, operational marketing director for Coca-Cola European Partners, said the range would bring in younger shoppers over summer.

“The new flavours demonstrate how we’re continuing to offer more choice to consumers and drive sales for retailers,” he added.

Comments

This article doesn't have any comments yet, be the first!

Become a member to have your say