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Get ready for Christmas with Cadbury Cakes

Premier Foods is extending its Mr Kipling and Cadbury Cakes ranges to make sure retailers are snowed under with cake sales this Christmas.

Both Mr Kipling and Cadbury will be adding new products to their Christmas line up with a little help from their elves. Cadbury Cakes’ new product addition for 2016 will include a new bite called “Silent Bites” a delicious double blended brownie, with raspberry flavouring, covered in Cadbury milk chocolate.

Mr Kipling will also be sprinkling some Christmas magic with its white iced Frosty Fancies and Stollen Slices; a fruit cake slice crammed with sultanas, raisins and cranberries, a hint of rum, a moist central layer of marzipan and a dusting of snow. It’s a continental Christmas favourite for the whole family to enjoy in a convenient format.

Karmel Maletta, innovation controller for Cadbury Cakes & Mr Kipling at Premier Foods, said: “We know shoppers are looking for special cakes at Christmas time and willing to pay that extra bit more.”

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