Academy in Action: Merchandising

The Independent Achievers Academy is a business development and recognition programme for independent retailers. The Academy In Action see leading suppliers visit retailers stores to offer advice on how to improve their stores. This week Simon Scarborough from Wrigley visited Raj and Sandee Bains in Faversham, Kent to discuss the way they go about Merchandising their store.

After visiting the store Simon said “Ospringe News is in safe hands with Sandee and Raj – they are doing a fantastic job and are very proactive. In tough economic times it’s really important to try something new – especially with deals and promotions, and I think they are going to do very well this year.”

MERCHANDISING TIPS OF THE DAY:

• Make sure your prices are correct and clearly labeled
• Offer big, eye catching promotions that stand out on the shelf
• Display products in groups to make it easier for customers to shop