West Cornwall Pasty Co. is bringing back its limited-edition Christmas Dinner Pasty for the festive season.
The pasty aims to emulate a traditional Christmas dinner, with turkey, potatoes, parsnips, cranberries, bacon, stuffing and brussels sprouts all in a hand-crimped pastry. Last year’s release saw 16,000 pasties sold.
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Ross Richardson, brand manager for West Cornwall Pasty Co., said: “Our retailers and customers alike have been very vocal about how our indulgent winter treat is fast becoming a Christmas classic. We have high hopes for even more festive pasty cheer this year.”
The supplier will support the launch with fixture PoS, store posters and social media activity.
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