Rose Marketing has collaborated with Perfetti Van Melle on the launch of Chupa Chups Slush Pouches, in Cola and Strawberry varieties.
The range, which is co-branded with Eezy Freezzy is ambient, meaning shoppers can buy and freeze them as and when needed, and each flavour has a £1.25 RRP.
It is available from Rose Marketing’s website.
Rose Marketing partners with Perfetti Van Melle on frozen Chupa Chups
Strawberry and cola are Chupa Chups’ two most popular lollipop flavours, while one in five lollipops consumed worldwide belongs to the brand.
The Slush Pouch launch marks an extension of the partnership between Rose Marketing and Chupa Chups, following last year’s Squeezee Freeze Pops and Eezy Freezy Triangles.
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