Reese’s Peanut Butter White Bar available exclusively at Spar

• Product: Reese’s Peanut Butter White Bar
• Supplier: The Hershey Company
• RRP: £1.50 (promotional price)
• Available from: Spar

Spar has announced a six-week exclusive partnership with The Hershey Company and Euro Food Brands for the launch of the Reese’s Peanut Butter White Bar.

From February 20, 2025, the new product will be available only at Spar stores across England, Wales, and Scotland.

The Reese’s Peanut Butter White Bar combines peanut butter with a white chocolate flavored coating. The 90g bar will be sold at a promotional price of £1.50 (RRP £2.10) during the exclusive period.

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Spar UK trading manager Gemma Turner said the exclusive launch will attract customers and reinforce Spar’s reputation for offering unique products. Lara Duncan, UK country manager at The Hershey Company, highlighted the bar as an innovation designed to appeal to white chocolate and peanut butter fans.

According to the announcement, the Reese’s brand has seen significant growth in the UK convenience market, with sales increasing by 26% over the past year. The six-week exclusive deal with Spar aims to further capitalise on this growth.

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