Nakd has extended its portfolio of healthier snacks with the addition of Fruit & Fibre bars.
The new bars are available in Apple & Cinnamon and Strawberry & Raspberry varieties, containing nuts, seeds, grains, spices and 6g of fibre each.
Their launch will be supported by a digital plan spanning influencer gifting, social media activations and sampling.
Healthy snack brand Nakd launches Protein Bars and Big Bars
They are both available in single (RRP £1.25) and multipacks of 3x44g (RRP £3), with a wholesale release due later this year.
Jo Agnew, marketing director at Nakd owner Natural Balance Foods said: “Having successfully entered the “bars with benefits” category in 2023 with the launch of our protein bars and delivering £2.3m in just eight months we are well placed to help retailers meet needs for healthy and functional snack bars.”
Read more product news
Comments
This article doesn't have any comments yet, be the first!