Müller Yogurt & Desserts has announced a shift from white to clear plastic for its iconic Corner yogurt pots, aiming to halve the environmental impact of its packaging by 2030. Most Müller Corner and Müller Bliss Corner yogurt pots have already converted, with full transition expected by the end of 2024.

The introduction of fully recyclable clear pots supports a ‘closed loop system,’ allowing the material to be reused within the food sector. By converting nearly 50% of Müller’s branded yogurts to clear PET, the move is expected to boost the availability of rPET in the UK by over 3,000 tonnes annually, reducing the demand for virgin plastic.

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Richard Williams, ceo of Müller Yogurt & Desserts, highlighted the brand’s commitment to sustainability: “As one of the most chosen FMCG brands in Great Britain, we have the scale to deliver meaningful change towards a circular economy.”

Müller UK & Ireland aims for an average of 30% recycled content in its plastic packaging by 2025, with plans to integrate recycled content into clear Corner pots by the end of that year. With Müller Corner achieving 11% year-on-year value growth and 78% of consumers favouring the clear pots, the brand anticipates further category growth.

This move follows Müller’s recent switch from coloured to clear milk bottle caps, adding 1,560 tonnes of recycled rHDPE to the market.

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