Mondelez International has launched a Cadbury Topping Sauce to accompany dessert occasions.

The supplier says the sauce is ideal for drizzling over desserts, ice creams and pancakes. It is available in a 950g recyclable bottle at an RRP of £6.99. Each bottle typically contains at least 60 servings.

The sauce is also vegetarian and can be stored at an ambient temperature.

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Its launch comes as dessert bars are increasingly popular in stores, according to the supplier. Desserts are also a growing trend in line with consumer demands for special treats.

Lorena Moyano, brand manager for Cadbury in the away-from-home channel at Mondelez, said: “This is a truly incremental opportunity for retailers to encourage shoppers to trade up and add more special treats to their baskets. Whether it’s drizzled over desserts such as ice cream, cakes and cheesecakes or used as a topping for milkshakes and hot chocolates, Cadbury Chocolate Topping Sauce offers the nation’s favourite chocolate brand in a unique squeezable format.”

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