Writing resources company Love Writing Co. has launched a product range in collaboration with popular children’s media franchise Paw Patrol.

The range consists of writing and colouring pencils, as well as workbooks and handwriting books for children aged 2+ and 3-5.

They are available to independent retailers via the supplier’s trade website.

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“Currently, 50% of under-11s are not meeting literary guidelines, nearly three million children per year,” says Love Writing Co.’s co-founder and CEO, Surlender Pendress. “Our aim is to turn writing into a fun adventure for children, and as a result help combat these statistics.

“Paw Patrol is the number one children’s TV programme in over 15 countries, and by partnering with Paramount on this collection, we’re not only tapping into the children’s love for the show and characters, but we’re also assisting their education and helping to develop their motor skills.”

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