Funkin adds trio of flavours to RTD canned cocktail range

Funkin Cocktails has added three new serves to its ready-to-drink (RTD) canned cocktail range.

Aperitivo Spritz and Nitro Lime Margarita will be available to wholesalers in the coming weeks, having launched this week in Sainsbury’s and Morrisons.

Both have a 5% ABV. Aperitivo Spritz is available in a 250ml can with an RRP of £2.10, while Nitro Lime Margarita is available in a 200ml can with an RRP of £2.10 and a 700ml Bartender Edition bottle (10% ABV) with an RRP of £9.50.

Funkin is also launching Nitro Berry Woo Woo in Morrisons on 8 May, with no current plans for wholesale availability.

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Nitro Lime Margarita and Nitro Berry Woo Woo are made with Funkin’s Nitro format, which infuses nitro in their recipes to deliver a bar-quality pour experience.

The supplier is hoping to capitalise on the warmer weather and increasing cocktail consumption. Its RTD range saw a sales increase of 20% last year, hitting £21.2m.

“With lighter evenings already in full swing and Bank Holiday season just around the corner, cold and refreshing cocktails are going to be front of mind for shoppers, so our new additions are a great opportunity to help them expand their repertoire and drive additional sales in this hugely popular and fast-growing category,” said Ben Anderson, Funkin Cocktails marketing director.

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