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Franklin & Sons launches 250ml can range

The aluminium format favours on-the-go consumption and recyclability, the supplier says

franklin & sons 250ml
  • Product: Franklin & Sons 250ml can range
  • Supplier: Global Brands
  • RRP: £12.99 (12x250ml)
  • Available: Now

Soft drink and mixer brand Franklin & Sons has expanded its range with the launch of a 250ml can format, available in three of its top-selling flavours.

Launching in Dandelion & Burdock, Elderflower Lemonade and Raspberry Lemonade varieties, the new format comes amid growing shopper preferences for on-the-go consumption and ease of portability.

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Sustainability also plays a role, with canned metal more easily recyclable than glass or plastic options.

Lauren Edward, brand manager at Franklin & Sons, said: “The range represents our dedication to providing premium, stylish and practical beverages, while providing a more sustainable and accessible solution to a wide range of on and off-trade stockists. 

“Made from infinitely recyclable aluminium, they significantly reduce disposal and handling costs, while also appealing to the eco-conscious consumer.”

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