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EXCLUSIVE: Jack Daniel’s & Coca-Cola Cherry RTD to launch with Booker

The line will be available from the wholesaler from the end of February ahead of a nationwide launch in April

jack daniel's coca-cola cherry
  • Product: Jack Daniel’s & Coca-Cola Cherry
  • Supplier: Coca-Cola Europacific Partners
  • ABV: 5%
  • RRP: £2.39 (plain + PMP)
  • Available from: Booker, late February, nationwide in April

Jack Daniel’s and Coca-Cola have expanded their partnership with the launch of a Coca-Cola Cherry-flavoured can, launching exclusively through Booker.

The new variety is listed in the wholesaler’s latest New Product Development Range Guide as a Booker Group exclusive which will be available from late February, ahead of a nationwide launch in April.

It had previously launched in the US in September 2024 in a 355ml can with a 7% ABV; the UK version comes in a 330ml can and has a 5% ABV.

CCEP launches Jack Daniel’s RTD range in £2.39 PMP format

Available in plain and £2.39 price-marked packs, it offers a minimum PoR of 26.0%, according to its listing.

Since launching in March 2023, the Jack Daniel’s & Coca-Cola Original Taste can has become UK’s the number one alcoholic ready-to-drink (RTD) line.

Better Retailing has reached out to Coca-Cola Europacific Partners about wider convenience availability for the launch.

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