Domestos is building on a “strong” first year for its Power Foam range with the addition of Floral Burst and Limescale Remover varieties.
Both new launches are available in 450ml and 650ml packs, each including the 360-degree spray trigger that works upside down.
According to supplier Unilever, the Power Foam range is used in over two million UK households and has delivered more than £6m in retail sales value since launching last year.
Domestos launches Power Foam upside-down spray
It was also named as one of the 2024 Products of the Year.
Unilever is supporting the expanded range with a marketing campaign across TV, in-store PoS, digital and outdoor displays.
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