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Carling announced as official beer of the SPFL

The partnership sees Carling as the official beer of the Scottish Professional Football League

The Scottish Professional Football League (SPFL) and Molson Coors Beverage Company have announced a new partnership, naming Carling as the official beer of the SPFL.

The agreement will run until the end of the 2026/27 season and will see Carling represented at league matches and throughout the Premier Sports Cup.

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The partnership aims to engage football supporters across Scotland, with initiatives such as the Grassroots Goals programme, providing local clubs with the opportunity to win team kits.

Neil Doncaster, SPFL Group chief executive, said: “It is fantastic news to welcome Molson Coors and Carling as an official partner of the SPFL. Carling has a rich history of supporting Scottish Football and this new association with such a respected UK brand comes at an exciting time for the league and our member clubs.”

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