• Product: Burts Spicy Barbecue
• Supplier: Burts
• RRP: N/A
• Available: now

Burts is adding a Spicy Barbecue variety to its potato chip range for a limited time, to drive summer snacking sales.

The new launch is non-HFSS, vegetarian and free from gluten and artificial flavours.

The snack supplier has cited research suggesting the popularity of spicy barbecue flavours, especially during warmer weather.

Burts adds Beef & Mustard variety to ridge cut crisps range

Claire Wade, head of Burts sales, said: “The launch of our brand-new Spicy Barbecue flavour coincides perfectly with the onset of summer, as the perfect snack to share amongst friends and family in the sun.

“We are passionate about continuously developing our product range, utilising our expertise to create a quality, limited-edition flavour with quality ingredients. We look forward to providing snack-lovers with a bold new flavour which helps them to discover Burts and a taste of the South West.”

Read more product news