Off licence chain Bargain Booze has launched the third in its series of ‘Bargain Booze News’ TV adverts, which will run during the football World Cup.

The ads, being shown ITV 1, 2 and 4, parody TV news bulletins, and in the latest advert a sports presenter interviews a football manager about ‘bargains for the big match’.

Adam Burnett, marketing director for Bargain Booze, said: “The World Cup will be a key trading period for our network of stores which are all owned by local business owners.”

See the bank holiday ad in the video below: