- Product: Bluey Freeze-at-Home Ice Pops
- Supplier: World of Sweets
- RRP: TBC
- Available from: 25 April
World of Sweets is set to launch Bluey Freeze-at-Home Ice Pops, made in collaboration with the popular children’s franchise of the same name.
The frozen treat range comes in four varieties: Pineapple, Strawberry, Apple and Blackcurrant. Each variety is available in a pack of 12.
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They are also non-HFSS, with 25% real fruit juice and no added sugar. They will be available from World of Sweets on 25 April ahead of the summer.
This launch follows in the footsteps of other successful licensed products such as World of Sweets adds Paw Patrol lines to freezables range.
“Licensed products consistently perform well, as kids love treats featuring their favourite characters,” said Kathryn Hague, head of marketing at World of Sweets.
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